Create a sense of achievement and progression for customers. As they move up, customers feel motivated to reach higher levels and unlock greater rewards. This encourages repeat purchases and strengthens loyalty.
Understand what customers are doing between transactions with interactive engagement activities. Activate dormant or unengaged customers by giving them a way to directly engage with your brand in a community they feel a part of.
Segmenting customers based on their level of loyalty provides valuable insights into customer behavior and preferences, allowing you to tailor marketing strategies and offers accordingly.